If someone had told me a couple of years ago that I'd be wearing a dark burgundy shade in public, I'd tell them they're completely bonkers. And yet I did. Oxblood lips trend was all the rage last autumn, well most autumns really, after all it is the colour that fits into this season so well. So this year I finally caved and purchased Rimmel's 107 that was on my wishlist ever since Rimmel launched a matte range. This is not the first dark shade I own, but it is definitely the darkest and most dramatic. 

107 looks very dark wine/burgundy on me. It is the type of colour that can look great as a stain or applied to an intensity that is somewhere between a stain and full opacity, which I wear most. As a stain, it looks like a berry shade on me, while full coverage gets a more purple and dark brown hue to it. I love that it's matte as I find such shades so much prettier and also easier to wear when they're matte.


This has one of the most comfortable matte formula in a lipstick form. It reminds me a lot of the Revlon matte's which are among my favourites. It feels very smooth, lightweight, applies evenly and most importantly, it's not at all drying (but not moisturising either). It doesn't accentuate any dry patches on my lips, however, I can't guarantee it wouldn't on someone whose lips tend to get dry.

Pigmentation is fine, but I do need a couple of a coats to make it fully opaque. I must admit, it is one of the hardest shades to apply as any mistake is visible, but it is the type of shade that allows you to reshape the lips if you wish. I definitely need to invest in a lip pencil because it is ridiculously hard to apply nicely just from the tube. I use a lip brush, but I can only get a stain if I apply it that way and I still need to apply it directly from the tube to get full intensity.

Staying power is okay and it can last several hours on the lips, fading evenly. Having said that, this is only providing you don't eat, drink or touch the lips because it that case, though it doesn't smudge, it just disappears from the lips with barely any colour left, only a really weak stain remains.

The scent is absolutely awful. It's the same scent as the Apocalips lacquers have, which I have no idea what it is supposed to be, but it is disgusting. Thankfully the scent of the lipstick is not as strong as at Apocalips and it's only noticeable during application. It is something you have to get used to.

Berry Me Home is the only close shade I own. If I compare them, 107 is darker and not as raspberry toned, but more burgundy. The formulas are completely different: 107 is matte and Berry Me Home has a creamy finish. Both feel comfortable on the lips, however, I'd like to point out that my lips don't tend to get dry (I rarely feel the need to use a chapstick during the day and I apply it only before going to bed).

107 is a great statement shade that is perfect for autumn and winter. I really like the formula, though the colour is quite difficult to apply nicely if you lack skill like me. It's a nice lipstick and I might get another shade, but they could do without the awful scent. I bought it on Asos for 4.55 €.

Have a great day!